Authentically Written

Blog articles about communications, marketing, advertising and more.

Melyssa P. Edwards Melyssa P. Edwards

Juneteenth: A story of American freedom

In just a few days, the United States will observe Juneteenth. Juneteenth is more than a date on the calendar, it's a defining part of American history.

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Melyssa P. Edwards Melyssa P. Edwards

Beyond the scroll

We live in a world where attention has become currency — literally and figuratively. In the U.S., TikTok has more than 90 million users who spend nearly an hour on the platform every single day.

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Melyssa P. Edwards Melyssa P. Edwards

Where stillness shapes the story

At the end of the day, I simply love words. It's been a lifelong affair that began with reading, and I feel incredibly fortunate to pair that passion with my livelihood.

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Melyssa P. Edwards Melyssa P. Edwards

The stories we inherit

Well, if you didn't hear and see it enough yesterday, I'm going to say it one more time: ℋ𝒶𝓅𝓅𝓎 ℳℴ𝓉𝒽ℯ𝓇'𝓈 𝒟𝒶𝓎! Honestly, can we ever say it enough for all that the mothers and mother figures in our lives do for us?

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Melyssa P. Edwards Melyssa P. Edwards

The courage to write what’s real

Earlier this year, during one of my book club meetings, the author joined us to discuss the book and her writing process. She’s a prolific best-selling author, and something she offered as advice to other writers has stuck with me ever since: Don’t be …

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Melyssa P. Edwards Melyssa P. Edwards

The lessons that shape me

I consider myself a lifelong student, not only because I was diligent throughout my primary and undergraduate education, or because …

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Melyssa P. Edwards Melyssa P. Edwards

Start before you feel ready

One of the most meaningful lessons I've learned in the midst of the changes going on in my life right now is you don't have to feel ready to begin a new thing. As someone with a strong A-type personality, I naturally want all the boxes to be checked and logistics in order before I take a leap …

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Melyssa P. Edwards Melyssa P. Edwards

The importance of being honest

Honesty really is the best policy. When the people around us, whether they be in personal or professional relationships, are less than truthful; it hurts.

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Melyssa P. Edwards Melyssa P. Edwards

The power of the pivot

One thing I’ve learned in my career, and really just life in general, is that progress is rarely a straight line. Whether it’s work, school, or in relationships, detours are inevitable, but they aren’t failures.

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Melyssa P. Edwards Melyssa P. Edwards

This is my rain

In our careers, we all experience seasons that feel a little heavier than others. Rejections. Proposals that didn’t land. Opportunities that slipped through our fingers. Speeches that didn’t resonate the way we hoped. These things can sting.

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Melyssa P. Edwards Melyssa P. Edwards

You are here.

If you’re old enough to remember when malls were the place to be, you might also remember the freestanding map, usually found at either end and in the center of the shopping establishment. The map would detail all the stores and clearly mark your location with an arrow and …

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Melyssa P. Edwards Melyssa P. Edwards

The Stories We Don’t Tell

Some professionals think withholding information gives them a leg up or makes them look more competent. That is not the flex they think it is. Not sharing information so you can appear like the “know-it-all” is a harmful form of storytelling.

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Melyssa P. Edwards Melyssa P. Edwards

Bringing calm clarity to fast-paced environments

At one point in my career, I was assigned a complex writing project with no deadline. It required multiple pieces of content targeted for different audiences with consistent brand voice. Writing is my jam …

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